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Tuesday, 3 January 2017

5 Ways to grow your blog's audience


There, you did it! You published your first blog post. You refresh the page.. "view count = 0". The biggest problem for new bloggers isn't always what to write about or how to make your blog look good but is how to get people to actually read it. After all you can spend hours writing your blog posts or taking your photos but if you don't already have an audience, how will it reach anyone? 
A few weeks ago i did a post on people buying followers (here), even though I'm against it i can obviously see the attraction; you'd be a fool not to recognise that numbers matter in this game. I don't mean blogging is about followers, i mean your reach is larger when you have more followers meaning more people see the things you spend ages creating. So naturally people who despair tying to gain an audience in a world of changing algorithms, sometimes result to buying useless fake followers.

5 things you should be doing to grow your audience without buying followers or engaging in spam activities:

1) Promote your blog post links in scheduled tweets.

It might seem a bit excessive, sending multiple tweets a day just talking about your blog posts but trust me on this one it works. Download the "buffer" app which allows you to write out your tweets - kind of like drafts - and then set them to a timed schedule that will post automatically in the day. 

Yeah i know you're probably thinking "its all very well tweeting about my blog posts everyday but i don't have any followers to see them???" This is where blogger RT accounts come in, they're something i didn't fully understand until i started using them but essentially they're accounts set up to help support bloggers. Some accounts want you to use a hashtag or others will want you to physically use their '@' in your tweet, just check the account bio to see their preferred method. 

Heres an example of one of my scheduled tweets once posted:

The "formula" i use when writing a blog promotion tweet is usually a short description of what the blog post is about, followed by a link to the post and then tagging accounts such as @Femalebloggerrt and #blogginggals - i find those two to be the best. TIP: As you can see from above, links, tagged accounts and hashtags turn blue once posted, to avoid your link getting hidden between tags or hashtags separate the two using an emoji or some form of punctuation. 

2) Follow other bloggers!

No i don't mean spam follow 500 people at once just to get them to follow you back..
Look through blogger RT accounts, hashtags and bloglovin feeds to find other bloggers; but don't just follow aimlessly, actually look through their blog posts, tweets or Instagram pictures to see if you enjoy their content. You'll probably learn a few things from each person you follow or just find a new blog you love to read. Once you're following them engagement is key, by all means ask questions or tell them you love something they wrote about but don't leave spammy comments for the sake of leaving a comment.

3) Participate in Blogger chats.

Sticking with the theme of engaging with other bloggers, blogger chats are a whole new way to do it. If you're new to the world of blogger chats, they're basically run by one account who asks questions around a topic and bloggers who have come for the chat answer said questions using a hashtag. Blogger chats are a great opportunity to actually chat to bloggers you've never come across before, instead of just following an account and never interacting with them it starts with the interaction meaning they'll always associate your account with having previously talked to you. Blogger chats are amazing but i've stopped partaking in them a lot recently so i need to get back on track with blogger chats in 2017!

4) Engage with brands.

A lot of the time when I'm blogging i'm discussing products and with products, come brands. When writing about a product or posting a photo on instagram i always make sure to tag the brand so when i do it so theres a chance they'll see it and either reply or repost. This means that their whole audience will end up seeing a link to your post or a picture you've taken and be exposed to what you do. 


My post on the kiehl's UK instagram page! 


5) Utilise instagram.

Instagram is probably the social media site for bloggers, although twitter is one of my biggest traffic sources because of instagrams visual perspective it provides a different side to blog promotion. 
Everyone knows about posting a photo from your blog post when you've published a new one but recently i've been posting multiple photos from each post, this way people see more of your content. Its kinda like double exposure, with more exposure to your posts they're more likely to click that link to your blog to see exactly what you're banging on about. 

Now i don't think instagram hashtags are anything like they used to be, since the algorithm change a lot of people have seen traffic from hashtags really decrease with some people claiming hashtags "don't work anymore". While it's true they don't work as well as they used to i don't think you should skip them, after all i do think they're worth something even if it is just one new person finding your account. When using instagram hashtags the new algorithm means only new posts will appear so you have to post your hashtags straight away or your post won't appear under a hashtag if its posted later.  Another thing to remember is to post your hashtags in a comment under your post not the caption otherwise it can look a bit messy!



Hopefully you've picked up some tips about how to increase traffic to your blog, especially if you're new to blogging. The key to boosting traffic is definitely through social media promotion, don't assume you have to constantly produce content to ensure consistent statistics. As long as you're promoting your posts you'll always get new visitors therefore growing your long term audience!
- Maria x

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156 comments

  1. Thank you so much for this Maria! :D I'm going to keep this in mind this year!

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    1. No problem! Thank you for reading, i hope it works well for you! - Maria x

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  2. I find Twitter chats so helpful to connect with other bloggers and find new bloggers to follow x

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    1. Same i really need to get back into them! - Maria x

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  3. Thank you for sharing this post! Twitter chats and RT accounts have been incredible for increasing traffic to my blog and meeting new bloggers ☺️ I'm seeing my Twitter followers grow each day but Instagram... that's a whole different story �� I think that brand engagement is going to be my next stop and it always seemed quite daunting but I think from what you've suggested it's a nice stepping stone to get into it! xxx

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    1. instagram is much harder than twitter i agree, it sounds like we're both in the same place rn! - Maria x

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  4. Another fantastic post from you! I really enjoyed the follower dispute one, it's great you're sharing a little bit of "behind the scenes" of your blog! After all, no knowledge is truly valuable if it's not shared ☺️
    Connecting with more like-minded people is my priority at the moment - great to learn something new.
    I'm hoping you'll do a post on blog photography - that'd make a great read, I really love the pics you post!

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    1. Aw thank you so much for reading my posts! Yeah i do feel like its kind of a behind the scenes hahaha, i have actually done a few posts on photography, if you type "photography" into the search bar they'll all appear! - Maria x

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  5. Loved this post Maria, so informative about we should be doing these things! Great work!!

    Melissa
    www.melissa-lou.com

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    1. Thank you! I'm so glad its helpful - Maria x

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  6. Such a good post! I've recently found blogger rt accounts as well and they are helping so much! Definitely recommend using #GrlPowr too! :)

    www.theleaningbookshelf.com

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    1. Thank you, yeah thats also a great one i'm all for girl power!! - Maria x

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  7. Love this post! I'm definitely going to be adding more punctuation breaks to my tweets!

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    1. Thank you! Yeah i think its something people don't pick up on and i find its always best to make your posts readable to anyone and that sometimes making them as simple as possible ahaha! - Maria x

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  8. This was so helpful, thanks a lot - I've taken notes!

    www.wheresmylipstick.com

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    1. aww hahah thats amazing thank you! - Maria x

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  9. Great post Maria, always helping others including me!! Love it, can I ask how many times you tweet in a day about 1 post and how many days do you do it for? ��

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    1. Thank you so much! Well it depends on whether the post is a new post or whether its an older post I'm just choosing to promote. If i have a new post out i'll probably tweet links to it maybe two or three times, older posts I'm just choosing to tweet about will just get one a day. I usually schedule one tweet an hour from 8:30 AM to 3:30 PM, and then i schedule more tweets in the evenings for youtube videos. Depending on how well a post is doing is how i decide on how long to promote it for, if i've got a post that is a week old that gets low click levels i'll usually stop promoting it but i might still be posting links to an old post because it continually gets views so it depends really! Hope that all makes sense! - Maria x

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  10. Love this, I really needed some tips for growing my audience! Thanks lovely x

    - Chloe
    chloetommo.co.uk
    xoxo

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    1. No problem i hope it works out for you! - Maria x

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  11. Thank you for the tip about adding punctuation/emojis between hashtags & links, and for the tip about using RT accounts! :) Also, never thought to tag products/brands in Instagram! Can't believe I don't do that more often, thank you!

    Flora
    www.theeverchanginghome.com

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    1. aw no problem! Yeah some things seem obvious but they're really not until someone points it out to you! I hope you see a change in your stats soon! - Maria x

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  12. Definitely picked up some tips from this post. I didn't use Instagram before using it for my blog so I still don't really feel like I know what I'm doing!

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    1. Great! Its one of my favourite social media sites i'm sure you'll pick everything up quickly and begin to love it! - Maria x

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  13. These are really great tips, lovely!! Don't even get me started on Instagram and the new algorithm. Everyone hates yet IG does nothing to change it. They must be thinking we will soon get sick on complaining. They might be right πŸ™ˆ
    Love the tip regarding engaging with bloggers. There are so many people who would follow and then unfollow because I haven't followed back. Well, talk to me first!!!! :D
    Great read & I am so glad I came across your acc on Twitter, babe :)
    xox Nadia
    www.mielandmint.com

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    1. Thank you!! The new algorithm is driving me crazy too and it becomes harder to engage with other bloggers! - Maria x

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  14. I'm still very new in the blogging World and yes it's sometimes so frustrating putting time and effort into posts and ending up having hardly any views. This post made me understand I need to up my game and I'm certainly going to give all these tips a try!
    Thank you! x

    Jessica | www.jessicaduartemua.com

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    1. aw i wish you all the luck with it, i think its wonderful you're researching into growing your blog so early on, i wish i had! - Maria x

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  15. This post is so useful. It has taken me a long time to figure out how to widen my audience and I am still learning three years later.

    It's good to see that I am going in the right direction after reading this. Xx

    Alice | www.little-talks.co.uk

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    1. Thank you for reading, i'm so happy its reassuring! - Maria x

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  16. Thanks for the tips Maria! I'll definitely be using these as some are really different to what I've seen before xx

    Ashlee | ashleemoyo.blogspot.co.uk

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    1. Thats so great to hear! I was worried about sounding like other similar posts so I'm happy my points are different to others! - Maria x

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  17. Thank you for providing these tips, the ones on the blog chats and instagram hashtags were really helpful!

    www.madisontaylor.co

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    1. No problem, thank you for reading! - Maria x

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  18. They were all great tips! See, Twitter drove me here ahah! We do use Twitter and Buffer a lot because we're at work during the day and it's been working great! We want to do more chat in 2017 and use Instagram better as well! xx Corinne from Corinne & Kirsty

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    1. ahaha see it works! Thats exactly the same reason i use buffer because you can't realistically post constant tweets through out the day! Good luck for 2017! - Maria x

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  19. Really great tips, found this really helpful!
    Emily x

    emilyannestanford.blogspot.co.uk

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    1. Thanks for reading I'm glad its helpful! - Maria x

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  20. I just stumbled upon your account and I'm officially obsessed. A couple years ago I was really into blogging, got caught up in life and threw it on the back burner. I've recently got back into it but it's changed so much since I've been away. Post like this are great for catching up. Can't wait to read more!

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    1. Thank you! I'm glad its helpful, i imagine its changed quite a bit, its constantly changing! - Maria x

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  21. Loved this post! I just found you on Twitter and will be subscribing. Apart from Google searches, Pinterest is my biggest referrer!

    One tip though, make sure you're proofreading your posts as there's a few easy errors: sight/site, its/it's, insure/ensure. Grammarly helps heaps!

    Maddie | www.maddiesbeautyspot.com

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    1. I've just started using pinterest hopefully it'll work well! Yeah i knew about all of those i just hadn't gotten around to changing them yet ahah sometimes no amount of proofreading will work! - Maria x

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  22. Great tips, thank you. I need to use instagram alot more.

    https://aditzybrunette.com/

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    1. Thank you, its definitely one of the most important social platforms i think! x

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  23. Absolutely enjoyed reading this and learnt a lot! Thanks for sharing this! ��

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  24. This is a really helpful post! Thanks for the advice ��

    Www.beautyfolio.wordpress.com

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  25. Didn't really understand how I can use Instagram for my blog before these tips. Thank you so much for sharing these !

    -Aby
    a-blog-for-thoughts.blogspot.com.mt

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    1. No problem! Hopefully you can go on to use instagram to its full potential! x

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  26. Great tips for us newbie bloggers, thank you so much for these! I much prefer Twitter to Instagram, I've started using Instagram but I don't really understand it and I'm struggling to grow followers.

    Thanks for sharing!

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    1. Instagram is definitely the hardest platform to grow your following on, i'd recommend just trying to post high quality images - they can definitely even be taken on your phone, people respond best to really clear and bright images x

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  27. Great tips for newbie bloggers! I appreciate your time and effort to help us into this blogging world. I was really good with blogger chat on twitter until i got busy and due to different time zone, its making it a bit harder for me to join in.

    sophianeve.com x

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    1. I'm really guilty of not being able to keep up with the chats, hopefully its something we can both work out! x

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  28. This was such a useful post, I really need to start promoting through twitter a little more and joining blogger chats!
    Dalal
    monochromedaisies.blogspot.com

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    1. Thank you, i'm starting to get better at twitter chats, i find they're a really great way to get to know people! x

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  29. Awesome advice! Thank you so much for sharing this :)

    VioletDaffodils
    xx

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  30. Thanks so much for these tips, I definitely have a lot of work to do in this department xx

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    1. No problem, i think everyone is always working to improve so you're definitely not alone! x

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  31. I've just read this having found through a @FemaleBlogger RT retweet, so your tips work in practice!!

    Great blog - I'd like to know how to find bloggers chat on twitter, any suggestions please?

    Jen x #over50blogger

    http://www.jenallenmassagetherapy.com/blog/

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    1. Thank you, yeah i find most people find me through twitter! If you search the #bloggerchat many will come up, my favourite is #blogospherechat on sundays at 8 pm GMT x

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  32. Thank you so much for writing this! I started my blog only about a week ago so I'm looking for all the tips I can get and yours is definitely one of the most helpful I've found so far!xx

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    1. aw no problem, its so lovely to hear it helpful! Good luck with your new blog x

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  33. Thanks for these tips. I'm trying really hard to grow my blog traffic. I guess it takes time!

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    1. No problem, it really does its a gradual thing but its lovely to see something you work on getting a good reception! x

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  34. I really like the idea of using a few photos from one post! Such a good way to refresh content. Thanks for the idea - finding your blog so helpful xx

    Sincerely, Sarah xx

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    1. Yeah i never used to do it before but now i've realised I'm basically wasting images if i don't! Thank you so much that really is lovely to hear x

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  35. great post!! will surely follow these steps!
    www.lifeandlivinginspired.com

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    1. Thank you, glad its helpful! x

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    2. Awesome and helpful blog post! i use some hashtags but never seem to get a retweet for some reason. I will definitely use those tips.

      Jordyn / junerobin.blogspot.com

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    3. aw try tagging @femalebloggerrt in your posts, that should work! x

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  36. I actually just found your blog through Twitter - I saw this post on a blogger RT account. This is a very helpful post; your first tip brought me here! I look forward to reading more of your posts!

    Jenn | Beauty by Jellybean

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    1. hahaha yeah i find most of my traffic comes through twitter so it definitely works! Thank you for reading! x

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  37. This advice is timeless! I saw this posted on a RT account as well, but your tweets definitely stand out to me. These tips are pretty unique! Thank you xoxo

    http://kristaaoki.com

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    1. Aw thank you so much, its funny how many people came from twitter to this post! x

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  38. Great post, I'm definitely going to be doing some of these!

    www.thepolway.com

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    1. Thank you! I hope they work well for you! x

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  39. Great post! Definitely some tips I can take from this. Also your photos are amazing! Emily x

    Emily-Alice.co.uk

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    1. Thank you! Glad it was helpful for you!! x

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  40. I found this post through your Twitter, and I'm so glad I did. I didn't even think to put a punctuation break between my link and the retweet accounts, but it makes so much sense when I'm scrolling through my Twitter feed. I'd all but given up with Instagram, too, because I'd heard so much about the algorithm that I didn't think the effort was worth it, but I think it's something I'm going to look into again now that you've said it's worth it still, especially as a lot of my niche is teens and young adults. Thank you so much for this.

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    1. Most people find this post through twitter and its funny because this it proves it works hahaha, instagram is definitely worth it, although it is annoying i really enjoy producing photos and it does help with engagement! x

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  41. Loved this advice, Maria! I definitely need to get back into blogger chats! I tend to catch them as soon as their ending! :(

    Zoe | nuggetstumpblog.com

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    1. That always seems to be the case, either that or I'm out of the house! It's a good idea to make a note of the ones that you want to partake in, that way you're more on top of them! x

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  42. I love Instagram, but the whole follow/unfollow game that many are playing is starting to drive me nuts! Especially when you see an account try it multiple times in a row haha - I was just followed by someone for the 4th time (I unfollow if someone unfollows me) and I had to roll my eyes... it was like haha, I SEE YOU!!!! Don't think I didn't notice!!!!

    Britt | https://alternativelyspeakingonline.wordpress.com/

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    1. Its honestly the most annoying thing about instagram now, the worst thing is its people using a program to do it so they've literally signed up to follow then unfollow! x

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    1. Thank you for reading, so glad its helpful for you! x

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  44. Do you know any blogger RT accounts? I still wonder how this works.
    Thank you for the advice! xx

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    1. Yes! You can tag @femalebloggerrt or #blogginggals #thebloggershub #thegirlgang they will retweet the tweets you tag them in! x

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  45. I really enjoy reading your blogging tips 😊 I find it difficult sticking to an Instagram theme (which I'm failing at most of the time) and posting anything relating to my latest blog posts. Will have to work on that.

    Maya | http://londondamsel.co.uk/lifestyle/makes-successful-blogger/

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    1. Thank you for reading them! Yeah it can be hard, even if you don't stick to a theme just posting regularly will do ! x

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  46. This is really helpful! Lately, I haven't been blogging very often but when I do, I put in a lot of effort into my writing and photography. I don't aim to be an uber successful bloggers, but I would like SOMEONE to read it after all the time I spend on putting it out there.
    Thank you for sharing. I'm definitely going to put use these tips in the future.
    X
    Apoorva | All Souled Out

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    1. Aw great to hear it's helpful thank you for reading, you're right when we put effort into our content it's great to know it's actually being seen! x

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  47. Thanks for these really helpful tips, Maria! I'm quite new to blogging and twitter/instagram so these ideas will help me grow and connect with more people!

    Beccah xx
    thehonestolive.com

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    1. Aw no problem, thank you so much for reading - i hope you can see some results from the tips! xx

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  48. I used to be so consistent with my blog, and then I stopped for a long time because my school works were piling up. After a long hiatus, I created a new blog because I feel unsatisfied with the old one and now I'm feeling a little down because I gotta start from zero again, this blog post just boosts my confidence! Thank you so much.

    xoxo,
    chrisylla10.wordpress.com

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    1. Aw i'm so glad you saw this as a confidence booster, i take time out every now and then when life gets in the way (hence why i took a few days to reply to this ahah), i hope the fresh start works well for you and you can really make a go of it this time! x

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  49. This post is really helpful and informative. Quick question what do you use to achieve the white box with text over the image? I hope you don't mind me asking. Have a great weekend.

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    1. That's great to hear, i used the phonto app for that one but now i use pic monkey on desktop! x

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  50. Thanks for the tips. they actually really work. Found this blog posts from one of the retweets from female blogger rt. Lol

    www.ladesblog.com

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    1. hahah yeah i found a lot of people found this through the retweet accounts! I hope they work well for you! x

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  51. I've only recently begun using my Twitter account again for blogging, and I have to say I love when other bloggers have a Twitter account as it's easier to interact with them! Also why I like Twitter cause it's an opportunity to engage with readers and to me that's so important in a blog. Thank you for sharing these tips! Will be using them xx

    -Sophie
    Cherries & Perfume ♡

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    1. I find twitter is the best way to interact with people, its much more talkative than instagram! No problem x

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  52. Wow this is phenomenal advice! Thanks so much girl 😊😊😊 definitely going to keep this post close.

    Nikki O.
    herdaringthoughts.blogspot.com

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    1. aw no problem, so glad you found it helpful! x

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  53. Great advice, Maria! I appreciate the specificity; I've seen so many of these posts and they're all so vague. Keeping this post in my back pocket :)

    Amber || mylifeinlimbo.com

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    1. aw thats so great to hear thank you for reading! x

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  54. I always use buffer. Its so handy, because I can just write up my tweets all at once. And I love taking part in blogger chats. They're fun and a great way to meet other bloggers.

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    1. Yess i feel like i need to buy the upgrade buffer plan so i can schedule even more it's just so handy! x

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  55. Such a useful post! Even though I've been blogging for 3 years I've just recently had a looooong break away from it and it's always interesting to read what other bloggers are doing to boost their engagement - Thanks for sharing!

    Toni x
    www.clarkecouture.co.uk

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    1. aw thats so great to hear, hopefully you get your engagement back up to where it used to be! x

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  56. Loved this post! Simple and clear - definitely going to start using some of these tips

    Thanks for sharing :)

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    1. Yay thats exactly what i wanted it to be! I hope they work well for you x

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  57. Rosaleen Marmion19 June 2017 at 18:38

    I'm struggling getting my blog out there at the moment and this has helped a lot! Thank you.

    majellarose.com

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    1. Aw that's so great to hear, i hope it works well for you! x

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  58. This was extremely helpful! Thank you for sharing! :)

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    1. Aw yay! No problem, thank you for reading x

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  59. This is really useful for sharing with us new bloggers - thank you!! I found you through the @FemaleBloggerRThandle. So clearly your advice works. It can be frustrating being a new blogger. I often wonder if anyone is seeing my posts but it's important to just stick with it and helpful to be reminded of the above. Thanks!!! xx

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    1. Yess it really does work, your posts will be seen by so many people with them, i hope it works well for you! x

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  60. Super helpful post, Maria! I got lazy with my blog and am trying to jump start my writing again. Your tips gave me a lot to consider. Thanks!

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    1. aw that's so good to hear, good luck with kickstarting it again! x

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  61. Great tips! I need to get back into the swing of things after losing my blogger mojo. Love these tips! x
    Cutepandaa

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    1. Thank you so much! I hope they work really well for you x

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  62. This post is really helpful, thank you! I stopped blogging for a while because I get so stuck with having no followers, but this has really helped. I do a lot of these things anyway but not enough, so it's great to have some tips. Thank you! x

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    1. aw no problem, thank you for reading! I hope they work with getting you some more exposure! x

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  63. Great tips Maria! Especially loving the perfect tweet formula πŸ‘ MUST get Buffer sorted asap too.

    Thanks for sharing!
    Leigh at Fashion Du Jour LDN x
    www.fashiondujour.co.uk

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    1. Omg you have to set up buffer it'll change your twitter game, thank you for reading!! x

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  64. Hey! I've only just found your blog but this post is so helpful especially as I am new to the blogging world! Thank you for the great advice! Look forward to checking out more of your posts on your blog!x

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    1. Hi, that's so great to hear! Thank you so much for reading x

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  65. Thank you for sharing these tips! I also found you through femalebloggerRT. How do you find the blogger chats? I haven't had exposure to those. πŸ™πŸ½
    www.livinthelifeinla.com

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    1. hahaha so many people found it through that! If you go onto twitter and search "blogger chat" the accounts that hold them will come up! x

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  66. This has helped so much! I will definitely be using some of these tips! If you have time please check out my new blog at https://blogmylife321.blogspot.co.uk

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    1. Yay, i'm so glad they're helpful for you! x

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  67. Great post! A lot of good tips here! Thanks !

    Desislava
    http://truedreamcatcher.blogspot.bg/

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    1. No problem, so happy you enjoyed it! x

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  68. This is super helpful! I didn't understand how twitter chats worked, but it actually seems fun. AND the biggest takeaway, was adding emojis to separate the URL from tags. Didn't know that at all. Thanks! :)

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  69. Loved reading this post :) I find it helpful when I tag brands because often time they will see it and repost :) Great tips <3 <3

    x Helen www.lumieredhelen.com

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  70. What a great, insightful post Maria! I have made some notes as I am a new blogger and currently need all the help I can! Thanks for sharing your advice xxx

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  71. Interesting list! I need these! Thank you for sharing such helpful post! (y) I believe interacting with fellow bloggers really help. :)

    God bless!
    JM Kayne | www.iamjmkayne.com♥

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  72. Super helpful post, thank you Maria!

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  73. Great advice πŸ’œ exactly what I'm struggling with for the past 3 years is gathering followers and people to find my blog. Do you have any advice on how or where to enter blog chats on Twitter? A little tip I gathered is to use a photo from your blog post and share it on Pinterest to be a really big source of readers.

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  74. Great tips for engagement dear, thank you for sharing. Definitely need to start participating in Twitter chats again, spare an hour or two as they're very beneficial.

    Tx. // www.musicgeekonline.co.uk

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  75. Thanks so much for the tips! I love Twitter chats as a way of meeting folks with similar interests, though it can be a bit taxing so I don't do it often enough.

    Also, love love love that font you used in the picture.

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  76. fantastic blog post and so helpful

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  77. I read this a while back and have definitely taken the advice and seen great engagement so thank you! 😘

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